## Launching an Amazon-Powered marketplace in 36 Hours without a massive amount of work

Abunda went from concept to live site in just 36 hours by using Zinc’s real-time Product & Offer Data to power search, browsing, and pricing directly from Amazon.

- **[Instant catalog access](/content/docs/api-reference/products/search/index.html):** Instead of months of manual SKU imports and data normalization, Zinc connects directly to Amazon’s live product feed. Abunda’s customers can even paste a product link or browse categories like electronics, furniture, or appliances, with every result immediately shoppable.
- **[Up-to-date product details](/content/docs/api-reference/products/details/index.html):** Titles, images, reviews, and specs are pulled live, so Abunda’s millions of listings never fall out of sync with Amazon. This eliminates the stale product pages and missing data that plague most marketplaces.
- **Built-in financing integration:** Because Zinc delivers pricing in real time, Abunda can calculate payment plans instantly at search and product page level, creating a seamless buy-now-pay-later experience from the very first click.

## Maintaining 100% price & stock accuracy with +$500 average order value

With an average order value of $500, precision matters. Zinc’s [Offer Data API](/content/docs/api-reference/products/offers/index.html) powers Abunda’s product pages with live inventory counts, price changes, and shipping dates — ensuring customers always see the truth before checkout.

- **Real-time inventory checks:** Availability notices like “Only 2 left in stock” come straight from Amazon at page load, creating urgency without risking oversells. Without Zinc, Abunda would be relying on cached data: a recipe for canceled orders and refund costs.
- **Dynamic price sync:** Prices update in milliseconds when Amazon changes them. This protects margins, prevents undercharging, and builds trust that Abunda’s deals are real.
- **Accurate delivery estimates:** Shipping windows and “Fulfilled by Amazon” badges give shoppers confidence their order will arrive on time, especially for high-demand products like PS5 consoles and premium appliances.

## Automating 60% of fulfillment to process $19.1M in orders without extra staff

Zinc’s Ordering API places and fulfills high-value orders automatically, so Abunda can handle tens of thousands of purchases without scaling their ops team.

- **[Direct Amazon ordering](/content/docs/api-reference/orders/create/index.html):** Orders are placed with Amazon exactly as the customer built their cart, with no manual entry or verification. This reduces fulfillment time and removes the human error common in high-volume ops.
- **[Webhook-driven fulfillment](/content/docs/api-reference/introduction/webhooks/index.html):** Tracking numbers, cancellations, and returns are pushed in real time to Abunda’s backend, letting them notify customers instantly and keep support tickets down.
- **Scale without headcount:** Handling 40k orders worth $19.1M would normally require multiple full-time hires. With Zinc, 60% of orders run end-to-end with zero manual touch, freeing the team to focus on retailer expansion and UX improvements.

## Powering Abunda’s Next Phase of Growth

With Zinc automating their marketplace operations, Abunda is free to focus on scaling — from expanding to more retailers and launching in-house financing, to building loyalty programs and new marketing channels.
